What this feature is
This feature is your live event command center for TikTok (Live) and YouTube.
From one place, you can plan, schedule, and run live events—without juggling apps, spreadsheets, or DMs. It ties your content, offers, and follow-ups into a single, easy-to-run campaign so your lives feel intentional, not improvised.
What it does (and why it matters)
Most esthetics businesses “go live” without a plan: no clear offer, no follow-up, no tracking. That means views, but not bookings.
This feature changes that by letting you:
Turn every live into a complete campaign (pre-promo, live, and post-event follow-ups).
Show up like a major beauty brand with consistent messaging and polished offers.
Spend your time on camera, not wrestling with tech.
The result: your lives become a repeatable growth channel, not a random experiment.
Who it’s for
Solo estheticians and new grads who want to attract clients beyond their immediate circle.
Busy studio owners who don’t have time to plan campaigns from scratch.
Multi-location brands that want consistent, on-brand live events across every location and provider.
Nurse injectors and aesthetic RNs who need a professional, compliant way to educate, build trust, and convert viewers into high-value clients.
If you’re tired of feeling like you “should” be doing more on TikTok or YouTube but don’t know where to start, this is built for you.
Real-world scenarios
Scenario 1 – Launching a new treatment
An esthetician is introducing a new acne program.
She sets up a “New Skin Program Live” event in the platform.
The system creates pre-event posts and emails to announce the live and collect RSVPs.
During the live, she follows a simple talking-point outline: who it’s for, how it works, before/after stories.
Viewers see an event-only discount code and a direct link to book a consult.
After the live, the platform sends automatic follow-up messages to attendees and viewers who interacted—but didn’t book.
Scenario 2 – Holiday retail and gift card push
A small studio wants to boost retail and gift card sales in December.
They set up a “Holiday Glow Live Shopping” campaign.
The platform builds a countdown sequence: stories, posts, and emails that tease bundles and limited offers.
During the live, featured products and gift cards are highlighted with simple, clickable links.
Attendees get a “thank you” follow-up with a last-chance offer that expires in 24–48 hours.
Scenario 3 – Multi-location education series
A growing brand with three locations wants to position their injectors as trusted experts.
They schedule a monthly live “Ask Our Injector” series.
Each location’s injector gets a pre-built outline with Q&A prompts and safety/expectation talking points.
All leads from the lives are captured and routed back to the correct clinic for booking and follow-up.
In every case, the business looks organized, prepared, and premium—without needing a full-time marketing team.
Key capabilities
Direct TikTok and YouTube integration so you can set up, schedule, and manage lives from one platform.
Campaign builder to tie pre-promotion, the live event, and post-event follow-ups into a single flow.
RSVP and reminder tools to make sure you don’t go live to an empty room.
Event-only offers and discount codes to create urgency and reward people who show up.
Built-in booking and product links so viewers can move from watching to taking action in a few taps.
Template outlines and prompts so you always know what to say next—even if you’re not “a natural” on camera.
Why this is a big deal
Most esthetics platforms stop at “posting tools” or basic reminders. They don’t help you run real campaigns that look and feel like they came from a billion-dollar beauty brand.
This live events feature is different:
It was purpose-built for esthetics, not generic creators.
It reflects decades of enterprise software and AI experience, distilled into workflows that a busy esthetician or injector can actually use.
It turns live streaming from an overwhelming “should do” into a clear, guided growth engine for your business.
You get the kind of campaign structure global brands rely on—without needing their team, budget, or time.
